creativity includes novelty

What's New?

This quality of newness is an essential aspect of creativity. It may be the newness of something you experience; or it could be a startling new idea that comes to you in your imagination. Regardless, the importance of newness to creativity can't be overstated.

What’s a Good Idea Worth?

What’s a good idea worth? While we certainly can look to the great variety of paradigm-shifting innovations of our technological age and point to the profitability of the companies that sprung up around various ideas, or that served as their laboratory and incubator, this is not a sufficient answer, nor is it a truly fulfilling

It’s “Just” Your Imagination

When you hear the expression “it’s just your imagination,” what comes to mind? If it’s along the lines of considering imagination as something somewhat immature and merely fantastical, take care: you’re seriously undervaluing one of the most powerful functions of our minds. Imagination is more than child’s “make believe.” It’s the ability to see or
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